We make sure that when AI answers, it mentions you.
Right now, someone is asking ChatGPT which company to hire in your industry. Are you in the answer?
Our approach is GEO — Generative Engine Optimisation. We start by mapping exactly where your company appears today across ChatGPT, Gemini, Perplexity and Google’s AI Overviews, and which sources each model is actually reading when it answers questions in your sector. Then we build the content and authority signals that shift that picture.
We know what works because we’ve tested it across sectors. In our experiments on accountancy, legaltech, private health insurance and AI education in Spain and the UK, the companies that appeared consistently in AI answers shared one thing: content structured around the exact question being asked. The companies that didn’t appear often had better products.
We track what actually moves: citations per prompt, share of voice across models, and presence in the third-party sources each platform consults. We adjust the mix by model at every review — on the cadence of whichever plan you choose — because what ChatGPT weights and what Perplexity weights are not the same thing.
Because AI answers don’t have ten positions like Google. There’s one answer, or two. And models tend to cite the same sources in each sector — the ones that got there first and built authority early. Every month that passes, those positions consolidate further. The right time to enter is not when the market demands it: it’s before.
If this sounds worth exploring, book a free 30-minute call. No pitch — just an honest look at where you stand.
We map where your company appears across the main AI platforms — and who is occupying the space that should be yours.
Your company ends up with pages the models can extract, understand and cite. Built from what you actually know how to do, not from the generic — because that’s what AI cites when it can’t find anything like it anywhere else.
Each period you receive a short list of decisions: what to publish, what to adjust, what to leave alone. With real data on mentions, share of voice and sentiment analysis — not a dashboard with a hundred indicators no one looks at.
One person signs off on the judgement, the content and the technical side. Without the usual account-strategist-junior-copywriter chain that dilutes decisions. That’s why there’s a real cap on clients — and why the work moves faster.
A check you can run right now, before talking to us. Five questions, three models, ten minutes. No form, no cost — just so you can see for yourself what AI says about your industry.
All three plans include the same service. What varies is how often we work together — and therefore, how fast your visibility grows.
Most clients go through all three phases. We start weekly while building visibility from scratch — usually two or three months. When the metrics show that presence is established, we move to fortnightly. And when the work is mainly maintenance and fine-tuning, to monthly.
It’s not an automatic step-down. It’s a decision we make together when the data says it makes sense. And the criteria is always the same: what pace does your business need right now?
For businesses that want to build AI visibility at a sustainable pace.
For businesses that want to shorten timelines and gain ground before their competitors do.
For businesses that want the fastest pace of progress and continuous adjustment.
GEO is not SEO with a new name. In SEO you optimise to appear in a list. In GEO you optimise to be the answer. Different objectives, different levers. In our experiments, companies with strong SEO were completely invisible in ChatGPT and Perplexity — and vice versa. It’s not the same game.
We measure real things, not impressions. How often AI cites you in the questions that matter. With what arguments. Against whom. That can be measured, documented and compared over time. There’s no Google Analytics for ChatGPT — but there is a rigorous tracking methodology. We walk you through it before we start.
The sector matters less than the question. What determines AI visibility is not your sector — it’s whether there are buying questions in your market that models are already answering. We verify this in the Check before proposing anything. If there’s no real opportunity, we tell you in the first call.
It depends on the model and the sector — and we tell you with data. Perplexity can reflect changes in weeks. ChatGPT without active search takes months. Timelines vary by sector and starting point — and any agency that gives you a fixed number without knowing your specific situation is selling you a promise they can’t keep. We give you a realistic picture after the Check.
SEO doesn’t cover the moment AI decides. Strong SEO doesn’t transfer visibility to AI platforms. In our March 2026 health insurance experiment in Spain, none of the corporate websites for the three market leaders appeared as a cited source in ChatGPT, Gemini or Perplexity. What the models cited were comparison sites and third-party aggregators. The insurers had no control over any of those responses. Different channels, different logic.
Because in GEO, size isn’t the advantage — focus is. At a large agency, the work passes through several hands before it reaches you. Here, the person who analyses your sector, designs the strategy and handles the follow-up is the same one. No management layers between the problem and the person solving it. And with exclusive focus on GEO — not as an add-on to a broader service catalogue.